Commissioned by Budweiser and UCCA Lab, 3ASiC and Raven Kwok collaborated on the interactive audio-visual installation “Roar” to welcome the Year of the Tiger.
The installation consists of a curved LED wall, a wireless microphone set and customized software, Audience’s voices are collected in real-time through the microphone and are visualized into a rising stream of tiger stripes. Each voice sequence is also distorted and amplified into a roar that echoes within the exhibition space. The entire project is developed using Processing & Max.
Roar is debuted at UCCA Edge Shanghai as part of Budweiser’s New Year Eve event.